Web 2.0 How-To

For a long time unions have taken a "build it and they will come" approach to their on-line presence. However, if we want members to engage with their union on-line we need to educate and support this, in the same way we do for other union activity. That, and my observation that many people get a glazed over look when you mention RSS, has prompted me to start developing resources and modules that can be used to educate union members how to engage with their union on the web. This is my first support resource, destined for a Web 2.0 How-To page on my union's website.

Members Can Email Directly To The Blog

In February NZ union educators come together again to discuss their work and learn from one another. Again we will look at the use of technology in union education. The theme of this session will be how we can encourage collective participation and activism through technology and the role of union educators in facilitating this. A simple way of doing this is to let selected members or activist post message directly to your blog for campaign updates, notices and sharing info. Once your blog is set up go to Settings - Email and you can set up an email posting address. Either set up individual addresses for people you want give permission to post or set up a generic address and give it to those you want to participate.
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Union Education: Unearthing Seeds of Fire