Tuesday, 15 June 2010

Integrating On-line and Off-line Organising - A Case Study

A recent conference of NZEI school support staff union members led to an opportunity to intergrate some on and off-line organising. The conference was to have a professionally focused ICT workshop but I had the opportunity to discuss this with some conference organising committee members at a union leadership development course. They decided instead to focus the workshop on using the union's on-line networking and campaigning sites. Intitally they asked me to run the workshop but as I was unable I decided to look for a member who could run it. That proved fairly easy as all I had to do was look at the site and see who have been active and had engagaed in a number of different ways. One local member, Linda, stood out. I approached her about running the workshop and after she had agreed I worked with her on the workshop content.

Here are a couple of photos of the conference workshop.

The venue suffered from dodgy internet but Linda ran the workshop successfully resulting in new members signing up and a few of these people quickly adding content and comment. Linda asked all of the workshop participants to agree to an on-line task and because she has met these peole she is going to follow up with them.

Here's an email I got from Linda following the workshop.

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